Seminar Topics

• Online reputation management
• Harnessing the power of customers online
  
• Monitoring and analysis of social media
• Effectively measuring ROI
• The dark side of social media
  
• Viral marketing - how to plan a social media strategy
• Using social media to drive web traffic and raise company exposure
• Social media optimisation
• How to use social media effectively to engage with clients
• Social media for political parties and governmental institutions
• How to measure engagement
  
• Social insight: What your customers are telling you

Exhibition

Exhibitors at IMS 2008 with products and services relevant to Web 2.0 and Social Media include:

Activedition, Alterian, Antidot, EasySite CMS, Ektron Europe Ltd, Enable Software, Expert System, Fatwire UK, Jadu, Semantico, Squiz.Net, Telerik, TERMINALFOUR

Social Networks

If you haven't already checked out our social media networks, follow the links below to find out more about the event's Facebook and LinkedIn groups.  Use them to see who's attending in advance, raise topics you'd like to see covered in seminars and start networking with your peers!